Apple Watch Series 11 hero

Apple Watch Series 11 two-up

Apple Watch Series 11 localized still

Apple Watch Series 11 portrait two-up

Apple Watch Series 11 feature bento

Apple Watch SE 3 hero

Apple Watch SE 3 product animation still

Apple Watch SE 3 localized still

Apple Watch SE 3 feature bento

Apple Watch Ultra 3 hero

Apple Watch Ultra 3 product animation still

Apple Watch Ultra 3 lifestyle

Apple Watch Ultra 3 feature bento

Apple Watch 2025 family lineup

Apple Watch Series 11, SE 3, Ultra 3

Contributed to the art direction of all three Apple Watch campaigns, including motion, retail, out of home visuals, and keynote events.

Creative Director: João Peres
Associate Creative Director: Luke Langhus
Senior Art Director: Kenny Brandenberger
Art Director: Thieb Delaporte-Richard, Rosanne Chan
Senior Designer: Jinhwa Oh
Junior Designer: Hanson Ma
Intern: Alvin Lin, Rachel Shin